Pureology

Pureology Superfood Strength Cure Mask

$45.00 Regular price
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A simple hair care routine can set you on the path to better hair days. Pureology’s best shampoo to strengthen colour treated hair is in the Strength Cure range. It is important to use a sulfate free shampoo that will not cause any further breakage. This clarifying shampoo will heal weakened hair with antioxydants and complexes. Then, use the gentle cleansing conditioner from the same range. For further reparation and to make sure the hair cuticles are packed with nutrients and protection against environmental damages, use a hair mask for damaged hair like Pureology’s Strength Cure superfood treatment. Leave in for 1-3 minutes in the shower before rinsing it out. After showering, while hair is still wet, use a hair repair treatment that will prime the hair, and more importantly protect it from heat.

How do you know if you have damaged hair?
Chemical-treatments like dying your hair, harsh styling products and heat-activated tools, as well as environmental factors are all possible causes of hair damage. You can tell if your hair is damaged with a couple of signs. Split-ends, brittle texture and dryness are all signs of hair damage. Harsh chemicals and styling tools can weaken the hair cuticles, which lets natural moisture escape from the scalp and hair. Other signs of damaged hair include breakage, dull colour or excessive tangling due to the lack of lubricating oils in the hair. Dry scalp will also cause noticeable dandruff.

Does daily washing damage hair?
Washing your hair daily can cause damaged hair because it strips the hair of natural oils. It is advised to wash your hair with gentle sulfate free shampoo around 3 to 4 times a week in order to let the scalp regenerate its natural moisture system. Also, since shampoo opens up the cuticle, be sure to condition afterwards as this will seal the cuticle. Pureology offers the best shampoo for damaged hair from the Strength Cure range. Other factors such as styling products and tools can cause further damage, so a great idea would be to use products like the Strength Cure Fabulous Lengths to protect the hair, or use a hair straightening shampoo in order to avoid heat activated tools, like a straightener.
• Leaves hair looking and feeling stronger
• Goji Berry Extract protects hair from further damage
• Olive Oil repairs damaged hair
• Silicone-free
• 100% Vegan
• Antifade Complex®

Protect and repair your damaged, color-treated hair with the Pureology Strength Cure Superfood Treatment. Packed with powerful superfoods and natural ingredients, this hair strengthening mask for damaged hair repairs and protects from future hair breakage.

The Strength Cure Superfood Treatment formula is created with essential nutrients such as Goji Berry Extract and Olive Oil to protect hair from environmental damage while increasing smoothness and shine. Created with color-treated hair in mind, the exclusive Antifade Complex® provides hair color protection. The aromatherapy blend of bergamot, black currant, mandarin, rose and basil creates a luxurious experience. Treat yourself with the perfect recipe for dry and damaged hair!